Product Development

Have you ever thought about launching a successful digital product? Dreaming of a brilliant idea that would change the world, attract followers, and enhance global consciousness. We are constantly reading all those stories of success, newly established unicorns, and “from-zero-to-hero” cases. From the stories mentioned, the process of digital product creation seems to be quite easy for everyone. …

User Interface — sounds clear but what exactly does this concept cover under its umbrella? And why do so many people, even experts, still confuse UI with UX? What’s the borderline between the two? Get it straight right now!

As a matter of fact, UX is the broader term that relates to the whole User Experience with the specific website/app. Usually, this experience takes place digitally, but …